what is a squishmallow

What Is A Squishmallow And Which Squishmallows Are The Rarest?

Let’s be real! Who doesn’t like to own a soft, round, squishy, colorful, and adorable plush toy called – a Squishmallow? From Kids to adults like me, these toys are everyone’s favorite. 

I, myself, own around 12 Squishmallows, which have been there with me on all my ups and downs. And in this article, I will be telling you What Is A Squishmallow and providing all the information you should know about these cutesy toys.

What Is A Squishmallow

what is a squishmallow

Squishmallows are basically plush toys that gain a lot of attention and love for children and adults all over the world. These toys are well-known for being extremely soft, fluffy, and adorable. 

Squishmallows generally come in the shape or form of fruits and animals and are available in various sizes and colors. The majority of these stuffed toys come in a variety of popular characters. 

In spite of the popularity of Squishmallow, some collectors don’t consider them to be a sort of financial investment and think these toys mostly work as the root of pride and comfort. 

What Is So Special About Squishmallow?

Unlike other soft toys available in the market, these adorable Squishmallows created by the Kellytoy brand have a lot of personality to them, and this is what makes them different and special. 

Apart from that, Squishmallows are known for helping people to handle stress and anxiety and get a relaxing feeling. 

Founders

Kelly Toy Holdings, based in LA, California, is the company that originally founded Squishmallows. 

Kelly, the founder of the company came up with the idea of making these toys after seeing a variety of appealing toys, including plush toys, during his visit to Japan. And, eventually, they launched Squishmallows in 2017, which generated a huge craze among people of all age groups. 

How Many Retailers Does It Hold Now

At first, the Squishmallows were retailed directly through the official website of the KellyToys, but later they started to sell them through various retail locations by creating partnerships with stores like Walgreens. 

Currently, there are many retailers who have a hold on Squishmallows, including Costco, Hot Topic, Walmart, London Drugs, Hamrick’s, GameStop, CVS, and Five Below. Whereas the more high-end and expensive ones can be found at Hallmark, the comparatively cheaper ones are sold at Target, Walmart, and Costco.

What’s The Difference Between Squishies And Squishmallow?

what is a squishmallow

Squishies have more of a fluffy texture, while Squishmallows have a soft velvety texture. Though both offer a variety of shapes, Squishies are more on the firmer side, while Squishmallows have a marshmallowy-soft feel.

Frequently Asked Questions

Q1. What is the purpose of a Squishmallow?

Ans. Squishmallows are soft and cuddly plush toys that come in various colors, sizes, shapes, and forms and are made with the purpose of being cuddled, used as pillows, collected, and gifted to your loved ones. 

Q2. Why are people obsessed with Squishmallows?

Ans. Squishmallows can be best described as extremely soft and cute. The majority of people are obsessed with Squishmallows because of how adorable they look with their small, wide pair of eyes, tiny, rounded smiles, and their unique names and background stories, that gives them personality. 

Q3. What age is Squishmallows for?

Ans. Originally, the Squishmallows were for kids between the age of 2 to 4. However, any person from any age group can buy and own one of these.

Q4. Why do Squishmallows cost so much?

Ans. These toys can cost a fortune mainly because of their popularity among kids, teenagers, and adults. In addition, exclusive editions allow them to maintain exclusivity. 

Q5. Do Squishmallows help with anxiety?

Ans. Squishmallows tend to have a satisfying shade, gentle fabric, and a super huggable nature that provides a soothing, comforting, and satisfying feeling or tactical stimulation, which helps people in controlling their anxiety on a certain level. 

Q6. What do they fill Squishmallows with?

Ans. Each and every Squishmallow is carefully filled with light and airy polyester fiber, which allows it to be super soft and exceptionally fluffy. Moreover, the company retailers utilize spandex which is ultrasoft, along with polyester for making sure they have more stuffing which feels like a soft marshmallow inside these toys.

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